Look for people not opportunities. Why? Because every opportunity is attached to a person. When you think about opportunities where do they come from? People.
Opportunities start with people. They don’t just come floating out of the sky and slap you in the face – you have to go searching for them.
The next time you start searching for an opportunity – one that gives you a nice return, start by searching for a person.
How do I approach opportunities? I look for talented people. For the last 5-6 years, I’ve made it my personal goal to connect and meet with at least 3-5 new people per month. I’m intentional about this and build it into my calendar. I also set aside the time, energy, and money to pre-commit myself to actually making this happen.
Yes, it does require a bunch of my resources, but the return has always been greater than the actual investment – not short-term, but long.
For me, my long-term strategy and goal is to invest, partner, and build incredible startups. What do I need to do this? People and relationships. I need a network of very talented folks that I can bring in to help me do these things.
Again, if you want to build anything great and of scale, you need people.
And, when push comes to shove, don’t give up on connecting with new people – take the long view and do it right. Relationships — whether it be romantic, friendship, or professional – take a lot of time time to develop. And if you rush them, you end up hurting something that could have had great potential.
Don’t take it from me, go ask around. Anyone successful will tell you that they took time to connect with new people and without them, they would not be where they are today.
How about you?
Are you making time to connect with new people?